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  1. Mobile Search Discovers a New Path: mobilepeople

    The products discussed in the last few columns have elements of push and pull that represent this interplay of local search and discovery. Going past the obvious (but important) location and contextual targeting, additional factors will come to...

  2. SearchDay | Keywords and Site Architecture

    Search Engine Watch Experts Columns They will rebrand under the Advertise.com name, which will serve a larger online advertising solution including PPC, contextual advertising, and display ads. I ran a query report and found that the following...

  3. SearchDay | SEO Dreams are Made of This

    Search Engine Watch Experts Columns Chitika Sees 200% Growth in Premium Ads for 2008 Posted by Nathania Johnson Nov 18, 2008 Contextual advertising network Chitika has announced that their Premium Ads product has seen 200% growth in 2008.

  4. SearchDay | Interpreting Keyword Reports

    Search Engine Watch Experts Columns Yahoo Updates Contextual Advertising Solution Posted by Nathania Johnson Oct 13, 2008 Yahoo has updated its contextual advertising solution, Content Match. â””s improved Content Match Oct 10, 2008 All, Weâ””ve...

  5. Google Mobile Advertising on the Content Network

    Go back and read my previous columns on contextual advertising best practices and how to create compelling non-text ads. But here's an even bigger challenge: creating a tiny ad that's noticeable and compelling enough to stand out from page content...

  6. SearchDay: Google Mobile Advertising: Start Now

    CONTENT ADVERTISING: Learn key differences between search and contextual ad campaignsMobile advertising revenue is expected to dwarf current ad spend on search and content networks. Search Engine Watch Experts Columns

  7. Google Mobile Advertising: Start Now!

    Here's where lessons learned from previous columns can help: emphasize the main benefit and focusing on the call to action: Get That Call. Squeeze more take-the-action motivators into these -- more on that in future columns as well.

  8. SearchDay: Google AdWords Editor a Great Tool for Content

    CONTENT ADVERTISING: Learn key differences between search and contextual ad campaignsTime is money, and these two tips will free up many moneymaking hours for you. Search Engine Watch Experts Columns See how Google has created a tool that will...