Most Corporate Social Media Efforts Will Fail SEW EXPERTS: BRANDEQUITY Social media can be a very effective and successful marketing tool, but only if companies take the time to plan for it. Search Engine Watch Experts Columns
Social Media Madness -- The Sweet 16 SEW EXPERTS: BRANDEQUITY In the spirit of College basketball's upcoming March Madness tournament, we've got the "Sweet 16" of social media. Search Engine Watch Experts Columns
Social Media Madness -- The Sweet 16 SEW EXPERTS: BRANDEQUITY In the spirit of College basketball's upcoming March Madness tournament, we've got the "Sweet 16" of social media. Search Engine Watch Experts Columns
Ways Twitter Can Make Money SEW EXPERTS: BRANDEQUITY With traditional advertising proving less effective, marketers need new outlets like Twitter and Facebook to help create interest and demand. Search Engine Watch Experts Columns
Ways Twitter Can Make Money SEW EXPERTS: BRANDEQUITY With traditional advertising proving less effective, marketers need new outlets like Twitter and Facebook to help create interest and demand. Search Engine Watch Experts Columns
Social Media Predictions for 2009 SEW EXPERTS: BRANDEQUITY It's a new year, which means it's time to raise a virtual glass within your social network and toast your collective social graphs for a great 2009.
Social Media Predictions for 2009 COLUMN: BRANDEQUITY It's a new year, which means it's time to raise a virtual glass within your social network and toast your collective social graphs for a great 2009.
President 2.0 BRANDEQUITY In the same way JFK benefitted from the emerging medium of television, Barack Obama was helped into the White House by the increasing popularity of social media. Search Engine Watch Experts Columns
Trick or Tweet for CNN BRANDEQUITY Social media is revolutionary. Search Engine Watch Experts Columns Use Humor for Link Marketing LINK LOVE Humor is a great form of content that will give people a reason to link to your content, and help it...
Trick or Tweet for CNN BRANDEQUITY Social media is revolutionary. Search Engine Watch Experts Columns Yellowbook Launches G1 Mobile Application Posted by Nathania Johnson Oct 30, 2008 Local business publisher Yellowbook has launched a new mobile...
Trick or Tweet for CNN BRANDEQUITY Social media is revolutionary. Search Engine Watch Experts Columns Use Humor for Link Marketing LINK LOVE Humor is a great form of content that will give people a reason to link to your content, and help it...
Obama is Winning the Internet War BRANDEQUITY Election Day in the U.S.is fast approaching and it's anyone's guess who will win.or is it? Search Engine Watch Experts Columns The Web already has a ton of great content and more added each day.
Obama is Winning the Internet War BRANDEQUITY Election Day in the U.S.is fast approaching and it's anyone's guess who will win.or is it? Search Engine Watch Experts ColumnsContent Promotion for Link Marketing LINK LOVE Even if your content is...
Economic Depression 2.0 BRANDEQUITY Using some past economic low times as historical guides, what can the online world expect in the coming months? Search Engine Watch Experts Columns Click Forensics says the trend of trademark infringement in...
Economic Depression 2.0 BRANDEQUITY Using some past economic low times as historical guides, what can the online world expect in the coming months? Search Engine Watch Experts Columns Link Marketing -- Solve a Customer Problem LINK LOVE Solving...
No Problem BRANDEQUITY Facebookers are annoyed that their beloved social network implemented a new design. Search Engine Watch Experts Columns Will Facebook's brand be damaged, or emerge stronger than ever?
No Problem BRANDEQUITY Facebookers are annoyed that their beloved social network implemented a new design. Search Engine Watch Experts Columns Will Facebook's brand be damaged, or emerge stronger than ever?
Google) Insights on VP Candidate Sarah Palin BRANDEQUITY The recently announced Google Insights tool provides unprecedented data on Google's user searches and trends. Search Engine Watch Experts Columns
Google) Insights on VP Candidate Sarah Palin BRANDEQUITY The recently announced Google Insights tool provides unprecedented data on Google's user searches and trends. Search Engine Watch Experts Columns
Avoiding Online Missteps with Generation Y and Millenniums BRANDEQUITY Often, millions of dollars are spent on tailoring a marketing message to a youth audience, and not enough is spent to tailor the actual product or service we're delivering.