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Collarity

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  1. Social Search: It's Time For Monetization

    Levy Cohen is CEO of Collarity, a community-based search technology company based in Palo Alto, Calif. Now, we will focus on monetization. Contrary to popular belief, social marketing doesn't have to be painted with visions of Big Brother.

  2. Social Search Gets Going

    Levy Cohen is CEO of Collarity, a community-based search technology company based in Palo Alto, Calif. Your contacts and friends are certainly one source of search relevance and subject authority, but are they the best source?

  3. The Evolution of Social Networks

    Levy Cohen is CEO of Collarity, a community-based search technology company based in Palo Alto, Calif. As the social networks become even more popular, they change the typical user "web behavior" and the demographic makeup on certain social network...

  4. Coordinating Search with External Media: Can Less Be More?

    Collarity and the Implicit "Human Touch", Collarity Blog One common finding is that as media activity increases, impressions and clicks go up as well. In reaction to this situation, we often just expand the budget to ensure sufficient capacity and...