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  1. Esma gets tough on trade identifiers in new Emir fix

    In theory, the UTI – a unique alphanumeric code for one transaction that has to be attached to both sides of the reported trade – should ensure the halves can be reunited and reconciled. It includes, for example, the name of the counterparty – item...

  2. How Top Restaurants Serve Up and Stack Up in Mobile SEO

    Large page size warnings, indicating source code more than 250K The "mobile experience scorecard" consists of a set of criteria weighing factors on a website, like the type of mobile site, social media presence, geolocation API, and click-to-order...

  3. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Errors: Screaming Frog also generates a status code column in each crawl report where you can sort by 404 errors on your site. You can sort your spreadsheet crawl doc by title or file name, A-Z. In fact, Google continues to dial up the importance...

  4. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Can we include our own website analytics code on [VENDOR NAME]'s pages? Are [VENDOR NAME]'s local pages enabled with responsive design? Does [VENDOR NAME] build out our local pages, or do we? Can [VENDOR NAME] provide a store locator to guide...

  5. Why You Need to Own Your Data & Digital Assets

    And, don't even think about leaving with your "code. When the website "code" is created and owned by a third party, every business using that code is subject to the creator's interpretation of best practices and the ability to keep up with emerging...

  6. Google Analytics Content Reports: Understanding the Key Benefits

    If there are pages missing from this list, they either didn't get viewed or the tracking code isn't installed properly. Be aware that this preview may not be the same version that the user saw if the content has changed and that this URL is built...