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  1. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    The survey report, released this week, touches on questions in several areas such as rank, content management systems, SEO tools, content budgets, and more. The BrightEdge survey asked respondents what content management systems they used.

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    SEO is also about creating navigation and archiving systems that make sense to both humans and technology. I have conducted usability tests with different branches of engineers (chemical, mechanical, electrical, systems, etc.

  3. Yandex & Google: A Big Change for Russia's Display Ad Market

    In 2012 Yandex created its own real-time bidding system for auctioning ad impressions to advertising systems. Because both systems are powered by real-time-bidding technology, publishers and advertisers will be able to maximize their advertising...

  4. 3 PPC Power Plays: Monday Mornings, Luxury Hotels & Online Education

    Ultimately, targeting devices (and even operating systems) gives you the chance to deliver highly targeted, customized experiences for your customers, which could result in higher conversions. Plenty of changes have been made on both Google and...