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  1. Marin Adds Google Shopping Campaign Management

    In addition, it today announced the integration with Productsup, a provider of cloud-based data management technology. The integration of Productsup’s technology with the Marin Software platform is great news for us," said Christina Noble, Account...

  2. Yahoo Retires Less Popular Products to Make Room for New Innovation

    In a blog post confirming the move, Jay Rossiter, senior vice president, Cloud Platform Group at Yahoo writes, "Over the past two years, our teams have been incredibly focused on our mission: making the world’s daily habits more inspiring and...

  3. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Within "the context of the cloud" – further integration of skills, channels, and technology is on the horizon and the sky is the limit! Major enhancements from Adobe Experience Manager, which sits within the Adobe marketing cloud, have been heavily...

  4. The Pros and Cons of Big Data Democratization

    Data sources range from anecdotal and trivial to scientifically precise, and span numerous systems both on premise, in the cloud, and property of third-party data providers. The classic arguments surround data ownership and often pit marketers...

  5. Google, Facebook, Microsoft & Others Join Forces to Fight NSA Spying

    Google has since begun encrypting all of the data stored in its cloud services, while Twitter has begun to use "forward secrecy" measures in order to better protect user data. Eight of the world's largest technology companies have signed a joint...

  6. Top Video Trends & Opportunities: Mobile, Social, Ads & TV Everywhere [Report]

    Based on data recorded by the Adobe Marketing Cloud customers, video consumption has grown dramatically over the past two years. As media accessibility expands, publishers and advertisers require more intricate ad packages, digital ad content, and...

  7. Google Play, YouTube & Others Getting 600+ 20th Century Fox Movies, TV Shows

    Google Play launched earlier this year as their cloud-based “digital entertainment destination” for apps, music, movies, and books. It's not unheard of when there's a new technology that a lot of incumbents in the space are trying to to find out...

  8. BloomReach Incorporates Real-Time Freshness For E-Commerce Optimization

    Just a few months after their official launch, big data cloud marketing platform BloomReach has introduced a major improvement to their Web Relevance Engine (WRE), the technology that drives their search and social optimization products.