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  1. Last-Minute SEO - Here Come the Holidays!

    But then the bad news: your in-house SEO team or online marketing agency tells you it’s too late - maybe they can get some results, but highly competitive and valued terms cannot be reached without the risk of incurring Google’s wrath or at least...

  2. Yandex & Google: A Big Change for Russia's Display Ad Market

    Agency trading desks: Manages programmatic, bid-based media and audience buying. DoubleClick, a Google subsidiary, will now offer their clients the ability to access the advertising inventories supplied by Yandex's advertising network.

  3. PPC Management Operations: The Ultimate Guide

    Pro tip: If you're an agency or consultant and you notice something is off, call up the client. Communications With Clients or the Team You want to make sure you're claiming top spots in paid search placement, just like in organic search.

  4. Using the DMAIC Process for SEO Projects

    In our agency we decide how we are going to approach a process improvement project via our internal project charter. On top of that we need to make sure we are offering a good return on investment for our clients while managing our own costs to...