SEO News

Click Through Rates Double Digit

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  1. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    Overall, for the November holiday season period to date, conversion rates and return on as spend showed double-digit growth YoY as major retailers have become more sophisticated with their search marketing programs and deployment of technology...

  2. SearchDay | Domain Acquisition -- How Much is Too Much?

    Killer PPC Ads: The Final Word PROFITABLE PPC These simple guidelines will pave the way to pay-per-click nirvana: double-digit click-through-rates. Through the initiative, Google will be partnering with newspaper publishers to bring what they...

  3. SearchDay | Killer PPC Ads: The Final Word

    Killer PPC Ads: The Final Word PROFITABLE PPC These simple guidelines will pave the way to pay-per-click nirvana: double-digit click-through-rates. Today's Top Story: David Szetela Full story » Print version

  4. SEW Experts: Killer PPC Ads: The Final Word

    In today's Profitable PPC column, "Killer PPC Ads: The Final Word," David Szetela responds, and clarifies some simple guidelines that will pave the way to pay-per-click nirvana: double-digit click-through-rates.

  5. SearchDay: Awesome Ad Groups: Small is Good

    Get those double-digit click-through rates with small, tightly-themed ad groups. Through the partnership, local advertisers will be able to target audiences with specific information about events and promotions.

  6. SEW Experts: Awesome Ad Groups: Small is Good

    In today's search advertising column, "Awesome Ad Groups: Small is Good," David Szetela shows you how to get those double-digit click-through rates with small, tightly-themed ad groups. Trying to fit all your keywords in one ad group is not going...

  7. PPC Advertising: Art or Science?

    My agency regularly achieves CTRs and conversion rate of between 5 and 6 percent -- and double-digit rates for both are not uncommon, even for non-brand campaigns. And after your words have convinced the searcher to click through to your site, it's...

  8. Landing Page Neglect: Are You Losing Money?

    Double- or triple-digit conversion rate gains are routinely realized through engagements. Copywriters adjust our sales copy to improve clickthrough rates (CTR). We analyze "bounce rates," "open rates," and "unsubscribe rates" with almost religious...

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  9. Google AdWords Now Reporting Invalid Click Rates

    Some advertisers might find they have double-digit invalid click rates. Finally, isn't giving this data making it easier for those who want to conduct click fraud to test what can get through? Version: Independent Report On Google's Click Fraud...