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Click Through Rate Fraud Rates

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  1. It's Time to See What's In the PPC Sausage

    Exclusive: Google’s Click Fraud Rate is Less than 2%, Marketing Pilgrim Each search engine had developed a team of engineers to address click fraud and invalid clicks -- the Click Quality team at Google, led by Shuman Ghosemajumder, and the Click...

  2. Google AdWords Now Reporting Invalid Click Rates

    Then again, I suspect anyone seeing high levels of invalid clicks being caught might also want to take a harder look at what they are actually getting billed for beyond this, since the high rate might suggest they are in a click-fraud prone...

  3. Report: Click Fraud Rises in Q2 & High-Priced Keywords Click Fraud Rate At 20.2%

    In addition, this time they broke out click fraud rates in terms of high-prices keywords versus low-price keywords. The industry average click fraud rate for companies running online advertising campaigns through: o Tier 1 search providers...

  4. Daily SearchCast, April 19, 2006: A Tricorder Patent; Googlebot Gets Indexing Help From AdSense's Bot; New Site Measures Click Fraud Rates; Yahoo's Earnings Please Wall Street; Google Australia Needs

    Today's search podcast covers new search patents including a tricorder-like device; AdSense's bot confirmed to be helping Googlebot; a new index aims to help quantify click fraud rates; Yahoo pleases Wall Street with earnings; how about a...