SEO News

Click Here Invalid Clicks

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  1. IAB Releases Click Measurement Guidelines

    Define the technical life-cycle of a "click" and outline standard methodologies by which clicks should be measured and counted, including provisions for identifying invalid and/or fraudulent clicks. The fact that we've obtained agreement within the...

  2. Click Fraud 101

    The Google AdWords Invalid Activity Appeal shows you the kind of data you will need to collect when submitting a click fraud appeal. Click fraud is the term used to describe clicks that aren't legitimate for some reason.

  3. Ask and LookSmart Send Out Click Fraud Settlement Letters

    The proposed settlement will provide advertising credits to class members who certify that they were the victims of "click fraud" or other invalid or improper clicks on online advertisements purchased from LookSmart on or after January 1, 2002.

  4. Yahoo Steps Up Click Fraud Efforts

    Yahoo has announced several steps it has taken to beef up its click fraud detection and prevention efforts today, including an executive-level appointment focusing on marketplace quality and publicly disclosing for the first time the portion of...