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  1. 14 Top-Notch Resources to Help You Become a CRO Expert

    Two metrics ultimately define your marketing success: the cost to deliver visitors to your website, or cost per click (CPC), and your conversion rate. Nobody knows right away how to optimize websites as soon as they walk into the digital marketing...

  2. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    You can then click on 'External backlinks' and the table will expand to show the top 10 'News / Newspapers' links: This gives a nice graphic snapshot and to see in more detail, click on the Topics tab in the menu - the results appear in a table...

  3. New Google Mobile Alert: Websites Using Flash May Not Work on Your Device

    You pull up the search results on your device, click the link, and nothing. Here's a scenario for you. You're watching television and see the most hilarious commercial about a singing cat (or something else ridiculously adorable), and of course you...

  4. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    Just make sure you're logged in to Google Analytics, click the link, and choose which profile you'd like to apply the segments to. You would have no idea whether you were reaching the target market you thought you were or if specific products or...

  5. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    One way is to manually click around and review every page on your website to assess its quality and value to your audience. Click this link and assign it to a profile. Panda isn't going away. In fact, Google continues to dial up the importance of...