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  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    From a recovery standpoint, I had some clients absolutely surge after making a lot of changes (which I call "the nuclear option"). The user interface was weak, the content (which was thin) was located down the page, and if you did click on anything...

  2. Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]

    Simply adding location extensions, a phone number, or a click-to-call button right in the ad can help consumers take action faster. When it comes to how users interact with local-focused pay-per-click ads, more than 60 percent in the study said...