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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    This information is primarily on paid advertising, but on the SEO / content marketing side of keyword competitive spying, the example below shows the keyword "Web Hosting Company" top SEO Competitor; Root URL, Google Rank, # of Back Links, Indexed...

  2. Google AdWords Adds Consumer Rating Annotations

    AdWords said it only shows "your business’s highest survey ratings, emphasizing the areas where your customers notice you’re doing a great job," and that data gleaned from Google's Consumer Surveys represents a more objective picture of a business...

  3. Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results

    The more content you have, the more "click triggers" you can hit with your headline. Although you don't necessarily want to pump out cute cat content, there are a few important takeaway lessons about headline development that we can learn from...

  4. How the Mobile Shift Will Affect Paid Search and Social Advertising Efforts

    This rings true particularly for local search marketers as click-to-call represents a powerful way to connect directly with consumers looking to get in touch. Once marketers enable click-to-call functionality, it's crucial to track this activity...

  5. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Global mobile advertising is projected to rise 37.4 percent in 2014 to reach spending of $18 billion. Russia, India, Brazil, and China all prove to be establishing a better base of mobile advertising due to the constant growth these countries are...