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Clever Project

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  1. Second Life Tinfoil Hat Theory, Part 6: The Search For A Better Search Engine

    It is entirely possible that in-world search has malfunctioned whilst trying to accommodate the needs of that project, in the hopes of finding a system that would work for both ends of the spectrum (note to Linden Lab- it won't- stop that, it's...

  2. Performance Management for SEO Teams

    These are being used in the project-specific performance process. Rosetta's search and media project managers established a system last year to ensure consistency in goal-setting for all individuals who work on the SEO team in four primary...

  3. Oil and Water? SEOs vs. Content Owners

    When an SEO project is launched, meetings should be established with each of these content owners and their teams. There are many effective ways to establish the right workflow for delivery and implementation of optimized content, no matter how...

  4. Chasing Search Engine Algorithms: Wisdom or Folly?

    SEO is not a one-time project. They find clever ways to capitalize on algorithm idiosyncrasies. But when search engines change, should you follow suit? Even the experts disagree. A special report from the Search Engine Strategies conference, August...

  5. Daily SearchCast, July 28, 2005

    Yahoo Hiring From IBM looks at a NY Times article about Yahoo pulling from IBM talent, including the person who led the Clever project that later because part of the foundation for Teoma. Today's edition of The Daily SearchCast is now available...