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  1. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    There’s been so much energy and it’s been a great opportunity to learn from other marketers," said Michelle Killebrew, program director, Strategy s overall success ringing loud and clear, some of you may have heard that Mike Grehan, group...

  2. 4 UX Tips That Will Improve Your Content Strategy

    The end goal or most important information on a page should be clear. It's time that our content strategies focus on the user as much as our homepage design does. So how do you think like a UX strategist, and how will doing so help you produce...

  3. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    It could very well be the case that, 'hey we thought there was some keyword stuffing or cloaking or whatever going on,' and that's a clear-cut case, you'll get a notification, you'll get a message, and then you can start to figure out and...

  4. 3 Steps to Create Buyer Personas & Buyer Journeys to Kick-Start Your Content Strategy

    This tells you who your buyers are and how they're shopping, giving you a clear idea of what you need to produce to make their decision easily. It's not enough to have killer content anymore; you have to know how your audience will absorb that...

  5. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    But a few hours later, the answer became clear. When Turkish Prime Minister Recep Tayyip Erdoğan first announced plans to "eradicate" Twitter, in response to leaks and criticism of the government made through Twitter, it got many people's attention...