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  1. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    His initial search term was "Mercedes," quickly followed by "Mercedes-Benz," "Mercedes Benz M-class," "Mercedes Benz M-class used" and finally "2012 Mercedes Benz M-class used". In the case of my friend shopping for a Mercedes SUV, his click on the...

  2. We Love Google, We Love Google Not: 6 SEO-Inspired Valentine's Day Quotes

    Anything from an IP address, a C-class, a map of cross linking, or a repeating series of words, can send negative signals to Google about a whole series of links, sending up a red flag. Love the Hallmark Holiday or hate it, at the very least it's...

  3. Eric Schmidt to Sell Google Stock Worth $2.5 Billion

    Securities and Exchange Commission (SEC), Google said that Schmidt would be selling 3.2 million shares of Google stock – more than 40 percent of the 7.6 million shares of Class A and Class B stock controlled by Schmidt.

  4. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    The longer the list here the better as these questions will supercharge your understanding of how you might go about structuring a world class CRO strategy for your site. Purchases can often be swayed by many factors, such as the product being out...

  5. Syncapse Acquires Clickable, Gains Enhanced Search & Social Management

    Clickable was one of the first three premier technology partners selected to join Facebook’s original Ads API beta class and became Preferred Marketing Developer partners for Ads in April, 2012. The deal is reportedly worth $33 million and consists...

  6. Google Reports $10.65 Billion in Q1 2012 Revenue, Proposes New Class of Stock

    The new class is a non-voting stock and will be listed on NASDAQ. In their pre-earnings call press release, Google also announced that their board has unanimously approved a stock dividend proposal “designed to preserve the corporate structure that...

  7. Google Fights Claims of Bias in Instant, Local Search

    By directing users to Google services, Google can make its offerings take off in a broad class of services -- be it health, finance, maps, video, travel, or otherwise. Sometimes the best, most relevant answer to a query is our traditional 'ten blue...

  8. SES New York is a Search Expo as well as an SEM Conference

    Booth: 100 iCrossing is a global digital marketing company that combines talent and technology to help world-class brands find and connect with their customers. The company blends best-in-class digital marketing services - including paid search...

  9. SearchDay | My Wife, the Editor

    If you can pull the aptitude and savvy of students from what they like to do outside class into the classroom, it makes for a more interactive environment. My Wife, the Editor LINK LOVE Editor of any kind of publication -- machining, food...

  10. Is Search Recession-Proof?

    A world-class rotisserie baseball player, Joshua also sits on the board of Into the Outside, a non-profit organization focused on enriching the educational experiences of students through field-based activities.