When your content is placed on Google+ it has the chance to rank higher because the content is fed into the personal search results of your Google+ circles. Which social network is the best for B2B marketing?
The 2008 campaign has inspired much speculation and imitation in political and marketing circles. Influence is a powerful word, permanently ingrained into the digital landscape in which we live, work and play.
How about getting great material from outside your usual circles and often ending up with more material than you can actually deal with? Most of us are under pressure to create, fresh, compelling content, whether it is to promote our own agencies...
Many members of Google's communities are more likely to add you in their circles when you actively engage with them. As the industry buzzes about changes afoot with Author Rank, it has become impossible to ignore for forward-thinking marketing...
You share quality content with the groups, circles, or people you're connected with on various social media platforms. Quality content seems to be the main edifice on which any SEO campaign can gain a deep-rooted search presence.
The result in search reveals how many people have Schottmuller in Google+ circles, includes her photo, and related data. Social media is a focal point for brands. One of the most compelling reasons is because their marketing team, agency and/or...
You may get a ton of retweets of a link but only a few actual visitors, as it's not uncommon for people to RT others in their circles without personally vetting the links. There are cases where you can tell that a link gave you a conversion, or...
Ancient Greek astronomer Aristarchus of Samos is credited as the first to identify the sun as the center of the solar system, and Johannes Kepler would later follow (and correct) Copernicus’ work, proving that the planets orbits were elliptical...
Many social networks including Twitter, Facebook, and Google+ enable users to create lists, favorites, or circles in order to customize what appears in your feed. You could order pizza and sit on your couch watching “Seinfeld” reruns, or work up...
This network uses circles that you can create and share content with, and you can create lots of different circles to share certain types of content so if you want something that can be promoted in a tailor-made way, this is a great option.
There used to be a great deal of debate in SEO circles on the subject of keyword density. On-page optimization – or everything that can be done to boost your ranking on and within the web page itself – isn't the only step in your multilingual SEO...
Steve Vai could play circles around him or whatever. As a shameless plug, my article "10 Old SEO Methods You Need to Stop" ended up being among them and I proudly Tweeted and bothered my co-workers with the news and the article gained another round...
Given the need to perform well in competitive organic SERPs (and to rank for a basket of keywords and keyword variations), SEO landing pages are typically structured much differently than a paid search landing page, with particular emphasis on...
Note: Red circles depicted on the chart above denote the step number below. As marketers are tasked with the challenge of doing less with more, there's an increasing demand to quantify the value of social media.
From my phone I can tweet a URL to 7,000 followers, post a Google+ update to my circles, share a link on Facebook, write this article, and on and on. Why? Because of The Big Change. What is The Big Change?
In SEO circles, we're never lacking for buzzwords or the new, hot item. In fact, it can make your head spin just trying to keep up with whatever is being touted as the latest and greatest method of making a website successful.
Someone, I guess a stock promoter with a dubious interest, is disseminating wrong, false and misleading info in the PR circles. A press release posted to PRWeb announced Google's acquisition of a wireless Internet provider for $400 million.
Yet others are saying "SEO" isn't the most accurate name to use anymore either (which feels a bit like we're going round in circles, SEO was once a buzzword too! I ran a poll a while back asking what the best term to use was - content marketing or...
In the nerdiest circles of web analytics (of which I count myself), there is a concept of gateway metrics - namely metrics that, if altered, have a knock on effect on tier two metrics. It is also worth noting that the debate on how best to easier...
IgnitionOne's new MD for Brazil Galli, is best known in marketing circles for launching, 10’ Interactive (10’ Minutos), one of the first digital agencies in Brazil in 1996. IgnitionOne opened a new office in Brazil earlier this month, taking the...