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Chris Sem Crossfire

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  1. The Best of Outsourced: 10 Greatest Hits

    I took over the Outsourced column from Chris Boggs (now writing SEM Crossfire with Frank Watson) back in September 2007. SEO standards are a divisive issue among the search marketing community, and an area where I disagree with Chris Boggs.

  2. SEW Experts: Don't Believe Everything You Read

    In today's SEM Crossfire column, "Don't Believe Everything You Read," Chris Boggs and Frank Watson remind you not to take the information you find online as gospel. Would you make a life or death decision about caring for a sick infant based solely...

  3. SEW Experts: Charity Events: Search With a Cause

    In today's SEM Crossfire column, "Charity Events: Search With a Cause," Frank Watson and Chris Boggs share your next opportunity to do so: next Monday in New York. Our industry affords us a pretty good living -- the people are friendly and helpful...

  4. SEW Experts: What is Valid Link Bait?

    In today's SEM Crossfire column, "What is Valid Link Bait? Frank Watson and Chris Boggs address recent issues with ethical questions of linkbuilding, like fake articles being created to generate links, or hidden links in widgets.

  5. SearchDay: Need Sitelinks? Show Google Your Site Is Useful

    Show Google Your Site Is Useful» SEM CROSSFIRE: Two industry veterans provide their insights on the hottest topics in SEMNot all sites are blessed with Google sitelinks. Google Sitelinks - The Good, Bad, and UglyPosted by Chris BoggsThe addition of...