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  1. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    Gordon Choi, senior manager at local online travel portal Ctrip offers three steps for advertisers to plan their search campaign from trend research, keyword research, and process automation on Baidu and Sina Weibo, one of the more popular...

  2. Should Google Escape the Death Spiral in China by 'Losing Face'?

    Equally, in March we learned that a further Chinese search engine Sina, had moved away from using Google's technology to use its own. Meanwhile, if Google were to re-open its search engine within mainland China, it would benefit from being inside...