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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Because of the Chinese language's many dialects, typing in keywords is difficult for the average surfer (e.g.weather forecast" has more than 200 different variations) Mobile SEO will grow due to 77 percent of smartphone users who utilize Google's...

  2. The World Welcomes 2014 on Twitter, Reveals Usage Patterns

    The Russian term spiked, well, in Russia, and the Chinese in China. I next analyzed how the term "Happy New Year" trended in other languages: Russian, Chinese, Spanish, and Arabic. I expected the term "countdown" to spike on the East Coast – just...

  3. 5 Reasons Why People Hate International Search Marketing

    If you’re marketing to Japanese, then put a Japanese man in the picture not a Korean or Chinese guy. You think Skype sucks, try being a Chinese searcher! In China, most people are still on dial-up, plus have a massive government firewall to further...

  4. The Growing Importance of International Mobile Search

    Compare this to Spanish (807 percent), Chinese (1,479 percent) or Arabic (a massive increase of more than 2,500 percent). The incidence of mobile search is also high in other developing markets, including the other emerging economic powerhouses of...

  5. Inbound Marketing in Various Languages

    It's pretty much essential to have a Chinese top-level domain. Baidu is the market leader in China for example, and effective SEO varies between Baidu and Google in several important ways: In China (where both Facebook and Twitter are officially...

  6. How to Run Foreign Language PPC Campaigns

    The growth in online use of languages such as Chinese and Arabic far outstrips that of English. To open a Baidu PPC account, for example, you will need a local presence with a Chinese domain website and a valid business certificate issued by the...

  7. How to Launch an English Only Global Search Marketing Campaign

    Even though there are 1.3 billion speakers of Chinese and Spanish, English with 350 million speakers is still the most widely spoken language of business and international commerce. You might even find yourself ranking in English in a foreign...

  8. Gaining Top Keyword Prominence & Dominance in Foreign Languages

    For example, the links on my company’s “in other languages” page direct visitors to our other key foreign language subdomains by using their top performing keywords as the anchor text, for instance: Agence de traduction is the anchor text we use...

  9. Baidu Executives Fly to U.S. For Meeting With Facebook

    Google, however, cited a Chinese cyber attack on theirs and over 30 other companies' systems as their reason for ending operations in China. If Chinese hacker cyber attacks have caused Google to have concerns about China, should the Internet...

  10. Social Media Around the World: Current Trends and Future Growth

    One key to the success of Chinese social media sites like Kaixin001 and Xing is the Golden Shield Project enforced by the Chinese government. With none of the constraints experienced in the Chinese social networking marketplace, Orkut and Facebook...