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Chief Analytics Officer

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  1. Converged Media in Marketing Starts With Breaking Down Silos

    Product Manager - Webmaster Outreach at Bing, Adam Singer, Product Manager for Google Analytics, and Daina Middleton, Global Chief Executive Officer at Performics and was moderated by Mike Grehan, SES Conference PPC" is lacking, to say the least.

  2. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Jim Brigden, Chief Client Officer, iProspect UK Fix your analytics. CRMs and marketing automation tools can be wonderful, but so can analytics and even spreadsheets. Patrick Brown, Principal, Marketing Analytics, Adobe Systems, Inc.no one wins.

  3. SEO Diagnostics: Urgent & Preventive Care

    Adam Audette (@audette), Chief Knowledge Officer at RKG, was up next with his information-packed presentation on technical SEO. Google Analytics). For example, if you notice you have a slow page load time in WMT, then that might explain why you...

  4. Google as Your Identity Provider: Where Are We Now?

    The Centers for Medicare and Medicaid Services wants to move away from providing credentials and instead leverage the National Strategy for Trusted Identities in Cyberspace, or NSTIC, according to CMS Chief Information Officer Tony Trenkle”

  5. Kenshoo & Covario Team Up on SEO, PPC, Social & Local

    The Covario-Kenshoo solution will allow search marketers to drive improvements in the performance of both their paid and organic search programs through integrated analytics,” said Russ Mann, chief executive officer of Covario.