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  1. How to Remove a Penalty for Unnatural Outbound Links

    If you have a blog and allow comments, check to see if you have allowed commenters to leave followed links with keyword rich anchor text. Google Doc Url] It can be quite distressing when you see a notification of a manual action from Google in your...

  2. So... You Think SEO Has Changed?

    Sure, there is less data to look at (thanks, Google) and there are changes in how the engines deal with some of the technical issues like canonical tags, rel=alternate syntax, and schema mark up to name a few, but it's really no different than how...

  3. How to Dominate the Entire First Page of Google

    For more information on how to set up your publisher profile, check out this Google+ starter guide. In order to optimize your logo for your brand term make sure to include your brand in the image file name, URL where the image is hosted, alt...

  4. The Ultimate List to Clean Up Your PPC Accounts for the New Year

    Now is the time of year to review your campaigns to clean up, synchronize, and spot check. I'm sure you're careful to double-check all your changes, but PPC moves fast and things can get missed even with the keenest eyes – especially if multiple...

  5. Metadata & You: Best Practices, Benefits & Implementation Made Easy

    Due to the scope and complexity of Schema.org, it pays to check the quality of your code with the Google Structured Data Testing Tool. In fact, titles and descriptions have only become more important as Facebook and other platforms will often pull...