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  1. Google Analytics Helps You Filter Spider and Bot Traffic

    Check it, and you'll automatically filter the known bots and spiders from your Analytics collecting. Ever wonder how much of your traffic was actual human visitors and how much of your traffic was really scrapers, bots, and other web spiders?

  2. How to Create a Social Media Friendly Landing Page

    For mobile forms, check boxes and radio buttons work far better than drop down lists. Community managers can create great little posts that entice and pique the curiosity of friends and fans. We demonstrate every day that we can drive traffic from...

  3. Marin Adds Google Shopping Campaign Management

    For more info on Shopping Campaigns management, check out this white paper by Marin on Shopping optimization and ROI. Marin estimates retailers will allocate one-third of their entire paid search budgets to Google Shopping campaigns by the end of...

  4. Bing Launches Search Removal Request Form in Europe

    At last check in mid-June, already some weeks after Google started accepting takedown requests, Microsoft said they were still working on it. Microsoft's search engine Bing has finally responded to the recent European Court of Justice (ECJ) "right...

  5. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    If you find identical page titles or file names or even if they're really close, check to make sure they aren't duplicate versions of content. Panda isn't going away. In fact, Google continues to dial up the importance of quality content and user...

  6. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    Search Engine Watch has covered previous updates to the handbook, and you can check those out here: The latest version of Google's "human rater handbook," a.k.a.search quality evaluation guide, has leaked once again, and gives us more clues into...

  7. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    Check out the full report (linked to in the intro) for more data points from Leadtail’s research on how search marketers engage on Twitter. The search marketing community is one that can be defined by the topics we write about and share with our...

  8. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    So check out how Barclays and Wells Fargo are doing it as well. If you only check out one company or only click on one hyperlink from this post, let it be to explore Sun Life Financial's content marketing strategy further.

  9. Influential Twitter Accounts Indexed More in Google [Research]

    For more data points from Stone Temple Consulting's research, check out the blog post, here. Stone Temple Consulting put out findings of research it conducted on the indexation of tweets in Google. What it found was that indexation was low overall...