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  1. How to Avoid Targeting Paid Search to the Masses in 6 Steps

    The focus is more on a call to action or trying to best differentiate a product within the character limit. Despite the ability to target specifically at the engine level, there are several ways that savvy CPG marketers, and digital marketers...

  2. SEO Wars: Forget Black Hat, White Hat - What Color Is Your Lightsaber?

    Jackson requested purple (his favorite color) to help his character, Mace Windu, stand out on the battlefield. Hack options for those not wanting to create quality content to naturally boost SEO. Star Wars Reference Hidden In Google AdWords Thank...