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  1. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Google Search App: As discussed, the basics of browser-based mobile SEO are what counts here. The audience is relatively small with an estimated 1 million businesses, 10.4 million monthly users, and 25 million users overall, but its specifically...

  2. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    Q: When a consumer views a YouTube video while inside the Google Catalogs application (as oppose to opening the video up in the browser) is that view counted in the YouTube view counts? If the video doesn't show up when searching in the video tab...

  3. Google AdWords for Video Launches with Improved Targeting on YouTube

    The TrueView video metric means that video ad plays count as true play counts on your video and YouTube channel. Downstream Video Analytics - the AdWords for Video reporting interface also has a cool new feature which shows you what videos users...

  4. Richard Petty Driving Experience Revs Up Fan Engagement 700% on YouTube

    The advertiser only pays when a viewer watches at least 30 seconds of the video without choosing to “skip” the ad, which counts as an increased view on YouTube. The Richard Petty Driving Experience’s channel on YouTube was already loaded with great...

  5. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Featuring these counts can increase social follows, article click-through rates, shared links, and inbound links. Display counts for comments and share buttons as small, consistently sized icons. Display share/vote badges and buttons with counts at...

  6. The Universal Mastery of Video Content

    In the age of social media, just what counts as a search engine? Establish a YouTube channel, and make this is your hub for video content. An Allstate channel that collects televisions commercial, such as ThatsAllStatesStand, could benefit by...

  7. Daily SearchCast, July 13, 2006: SES Latino; Yahoo's Expansion To US Hispanic Sites; Google Does Radio Ads Survey & More!

    Results Counts On Google I've written before about Google giving strange results counts and why maybe it's time for them to go. Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our...

  8. Daily SearchCast, June 22, 2006: Ask Not On Google Answers About Google; Should Google Dump Results Counts?; Google And Adobe Partner & More!

    Google; Google's inaccurate results counts; Google partnering with Adobe on distribution; the Matt Cutts vacation countdown and more! Number one on my 25 Things I Hate About Google list from March was "web search counts that make no sense.