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  1. 5 Changes You Need to Make for Google Shopping in the Next 2 Months

    Google creates ads for search using information about your products communicated through the Google Merchant Center or AdWords using your Inventory file. Although Google's headquarters are in Silicon Valley, the company has consistently made major...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    But Google denied Penguin (or some other spam effort) was rolling out. Once I heard the official announcement from Google's Matt Cutts, I began to dig into sites that had been impacted by Panda 4.0. In addition, the sites republishing your content...