This post marks a change in Google's attitude towards mobile infrastructure. Did you catch Google's recent post on its webmaster blog regarding mobile website infrastructure and search results? I found it really interesting; Google announced...
Change the Way You Frame the Content Creation Process Most people new to marketing (and even many of those not so new) think about marketing as "how do I get visitors to my website? And, in many cases that approach, while somewhat shortsighted...
This is something that is starting to change for a couple of reasons: Many paid search marketers often go about their business of optimizing their accounts without really caring about what else might be happening in the digital space around them.
This, too, is a new change. This is a very dramatic change from the previous design. In a move designed to "dramatically streamline" the user experience, Google Analytics announced a redesign of the administration panel.
They were pretty convinced that "nothing could be done" to change their course. As I'm sitting here, I am awaiting a response from a client on renewal of their SEO efforts. This particular client is a bit of a "dream client.
Jenkins mentioned he's been in email for the last 15 years, and it really didn't change until the last year or two. But did you know that email plays a very important role with both of those from an engagement, brand, and conversion perspective?
Best-selling author and marketer Jeffrey Hayzlett, former CMO of Kodak, kicked off SES Toronto today with a conversation about making business better and how marketers can drive change and growth. And that became the theme of today’s talk: being an...
This article serves more as a meditation on a significant – and significantly overlooked – change in our industry than it does to provide answers. At Google I/O 2013, huge changes to the user experience of Maps were announced.
Cutts specifically mentioned that the change would affect queries such as “payday loans” on Google.co.uk and pornographic queries. Google’s Distinguished Engineer Matt Cutts has announced that a new ranking update, one that targets spammy queries...
You can change the drop down in the top left of the map to show you a different metric to visits if that's of more use to you too. These make it easy to change between Cities or Regions without having to reload the previous page.
Karunakaran adds, "The social space is too noisy and alive with change to put out a single piece of content and assume it will have a lasting effect. Two of those marketers, Helen Overland from Search Engine People and AdParlor's Rohan Karunakaran...
Viewing Data With Change to See Trends Over Time If you've recently launched a new SEO strategy and want to see how effective it is, one of the best ways to do that is to use the "With Change" feature.
This could reflect a change in customer tastes that can impact your marketing message and content. According to Nielsen's State of the Media: Social Media Report 2012, Pinterest has over 27 million active users as of July 2012, and has shown...
Every major Google algorithm update is followed by weeks and weeks of posts addressing the specifics of the particular change. Maybe it's time for a change. The focus may change from company to company.
The other change in number one position occurred in the Grocery or even a shift in their overall business model. With all that money being spent by retail advertisers on site traffic, it is reasonable to ask who is spending all that money in PPC...
When you change Screaming Frog to "List" mode, you can click the "Select File" button to choose your text file. With the release of the much-anticipated algorithm update, many in the industry wondered how bad the damage would actually be.
Mikandi added that it will change the app to fit with Google's updated terms and conditions, although we don't know how well a porn app can work without nudity. Adult App Store Mikandi released the first pornographic app for Google Glass on Monday...
So a lot of people, it’s a regular conspiracy theory… Google did this ranking change because they want people to buy more ads and that is certainly not the case with Panda, it’s certainly not the case with Penguin, and so it’s kind of funny to see...
Platforms can, and do, change at will, sometimes eliminating validity and functionality of features brands have invested into leveraging the platform.and the list goes on. Now, it seems the pendulum has swung to the opposite extreme.
The change was noticed on the “Can Competitors harm ranking? The change to the page reflecting Google’s new stance on the issue was made very quietly, and seems limited to just that single page. For years, Google stood by the stance that there was...
