SEO News

Certification

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  1. How to Hire (and Keep) Digital Marketing Talent in 2014

    The University of San Francisco offers online certification curriculums focused on Internet marketing and Conferences such as ClickZ Live and Pubcon offer onsite workshops, clinics, boot camps and certification programs in addition to the...

  2. Non-Google Link Strategy: An Example of Stealth Link Marketing

    It has expanded into other areas like resort hosted scuba charters, kids scuba certification classes in the resort's indoor pool and. Sticking with my “link for people” theme, let’s look at a real life example to hopefully provide some clarification.

  3. Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs

    Ideas like certification failed in black hat/white hat debates (which is an entirely different issue from delivering value). Koozai’s Online Marketing Manager has put together a wish list of items he wants the community to take action on, some of...

  4. Google+ vs. Facebook: More Passive Aggression & Creepiness in Tech Soap Opera

    As we reported recently, though, the White House has officially announced Google’s certification as an identity provider, one of a handful authorized for use with certain federal apps. Google’s Bradley Horowitz responded to Facebook CEO Mark...

  5. Google Lobbying Spend Hits New High

    While battling the government on the one hand, Google recently became one of a handful of trusted Identity Providers, receiving certification from the U.S.government under the NSTIC program. Google is spending more money on lobbying than ever...

  6. Google’s Legal Woes: U.S. Government, Motorola, AT&T ... Al Franken?

    Ironically, neither Google Apps nor Microsoft BPOS met Federal Information Security Management Act (FISMA) requirements at the time, though both have since obtained certification. A number of updates on Google legal and antitrust woes cropped up...

  7. Resources for Learning About PPC

    PPC Google Certification I’ve previously written about how to keep up to date in search and offered tips for paid search newbies. This time I’m focusing on resources from the search engines that will help anybody working in PPC – newbie or seasoned...

  8. Search News & Headlines Around the Web - April 11, 2011

    Google Products Lacked Key Government Certification, DOJ Says - Bloomberg Here's a roundup of today's other search news and headlines from around the web, sorted by category. Search Industry News Google seen reporting sharp profit gain - MarketWatch

  9. Interactive Advertising Bureau (IAB) Holds Forum and Track at SES New York 2011

    Jay Sears, General Manager of ContextWeb and co-chair of the IAB Networks and Exchanges Committee, added, "We're particularly interested in participating in SES New York at this juncture of our committee because we will only be days away from...

  10. Google Announces New Approach to Working with Ad Agencies

    Google is retiring its long-standing Google Advertising Professionals (GAP) program and replacing it with a new Google AdWords Certification program for those managing AdWords accounts on behalf of advertisers.

  11. Seeing New Products and Services in the Expo Hall at SES New York 2010

    Stebbins previewed Market Motive's 90-day Master Certification course starting this week. If you are not prepared for the masters certification course, Market Motive offers a practitioners certificate course that you pay monthly.