As Jonathan Mildenhall, VP of Global Advertising Strategy at Coca-Cola, said at the recent Cannes Lions International Festival of Creativity, “data will become the new soil in which our ideas will grow, and data whisperers will become the new...
It would be good to have more diversified revenue," stated Google's Chief Executive, Eric Schmidt, speaking in the Cannes Lions advertising festival, according to Reuters. Google may be the big fish of search, mobile, and – well, you get the idea.
Zach Rodgers, Managing Editor at ClickZ, reported from Cannes that Google's in-house agency, named Creative Lab, and it's external agency partners have scooped the Grand Prix, gold and silver honors for the following campaigns:
Eric Schmidt Named Cannes' Media Person of the Year - AdweekI guess it is fair to say that Mr Schmidt has achieved quite a lot in his tenure at Google. The big news today is that THE WORLD WILL END TOMORROW.If you are wondering how it will end...
Speaking at the Cannes Lions International Advertising Festival, Ballmer said the global advertising economy is moving to the digital space and that traditional media that does not move to the opportunities will be left behind, the UK Guardian...
For his work in advertising, he won the Bronze Lion from the Cannes International Advertising Festival, as well as several national awards including two gold medals. I'm looking forward to interviewing Emanuel Rosen, the author of "The Anatomy of...
Search Cannes Lions Diary: Search under scrutiny" from the Financial Times at the Cannes Lions Advertising Festival covers what we've seen before, traditional ad buyers worried that search is going to rob their budgets while search engines...
Cannes Lions Advertising Festival covers what we've seen before, traditional ad buyers worried that search is going to rob their budgets while search engines planning to do that theft try to distract with a "search is a brand thing" message.
"Cannes Lions Diary: Search under scrutiny" from the Financial Times at the Cannes Lions Advertising Festival covers what we've seen before, traditional ad buyers worried that search is going to rob their budgets while search engines planning to...
The awards will be handed out in Cannes in April, in conjunction with the MIPTV show. Who said iTV wasn't mainstream? The International Academy of Television Arts and Sciences (the international chapter of the group that brings you the Emmys), have...
