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  1. Majestic SEO Adds Live Rank Factors & New Link Prospecting to Search Explorer Alpha

    Just go down the list and click on the “bucket” icon every time you see a viable candidate. Majestic SEO, home to the largest open link map in the world, has just released an update to their Search Explorer Alpha tool (now version 0.3).

  2. Future of Paid Search: Think Target Audiences, Not Just Keywords

    A job candidate might be preparing for an interview. Keywords are awesome. We can't target an individual person on search, we can target a group of people who share a common characteristic: they've typed in a specific term (or offshoot/variant of...

  3. Find & Hire Talent With LinkedIn Education and the Student Job Portal

    Before hiring this person, I had literally gone every route you could imagine in an attempt to find the ideal candidate. If you're a small business owner or CEO of a growing company and require great talent, look no further than the LinkedIn...

  4. 12 Questions to Separate Social Media Experts From Pretenders

    How well does this candidate understand, and work with, the various threads of conversation? How has this candidate led a team, or been a major contributor to one? Ask the candidate to name the graphics programs he/she is proficient in, and to rate...

  5. How to Ensure a Positive Online Reputation For Your Executive and Company Brand

    Poster Boy: NYC Mayoral Candidate Anthony Weiner Talk about reputation management: New York City mayoral candidate Anthony Weiner resigned from Congress in 2011, following a sexting scandal involving women he met online and inappropriate photos.

  6. 10 Vital Steps to Building Social Influence

    Post-election analysis reveals that it was influence, transferred through the hands of individual voters, that helped the candidate win two presidential elections. Influence is a powerful word, permanently ingrained into the digital landscape in...

  7. As Goes Paid Search, So Goes the Election?

    Generally speaking, the paid search efforts in support of the Republican ticket were more splintered than those in support of the Democratic nominee as 18 pro-Romney sites plus the Republican candidate’s official campaign site sponsored ads on...

  8. How to do Awesome SEO Keyword Research for a Standard Website

    Brand websites are a good candidate for this kind of keyword research. Note: This article is part of a series. To understand this piece I recommend you read part 1, which can be found here. Here's a downloadable Excel template to help you execute...

  9. Obama vs. Romney: Search for Next President Reveals Astonishing Facts

    Take note: The Stupidity section in this graph refers to the rough misspellings of candidate names, and insignificant requests such as “shirtless romney. This could be due to the fact that people who search for “Mitt Romney” are mainly his...