Google makes it pretty clear that using the disavow tool is an act of last resort. I think it's entirely possible that the Disavow Links tool is nothing more than a new feature added to the original Spam reporting tool.
In fact, in the USA it is considered an act of discrimination against those with disabilities, as described in ADA 508 (the Americans with Disabilities Act). Go overboard on "optimization" and your site may even get flagged as spam by Google and...
If your link profile contains a good proportion of links from trusted sites then that will act as a "shield" from future updates and allow some slack for other links that are less trustworthy. And while there have been many examples of this being...
But if you do get one of these or worse, a penalty, do you know how quickly you need to act? It can take relatively few instances of comment spam to wind up with a manual penalty. Comment Spam One of the newer penalties that people are finding in...
The very act of seeking out the shortcut and the quick win might very well be the reason you don't have enough successful long stories to share. A non-cynical view of Google’s most recent algorithm changes (Penguin, Panda…) suggests the motivation...
Act smarter than a fifth grader, and create great content that your visitors will randomly comment upon and share with various friends. There has been a great deal of speculation about the shape and form search engine rankings will take after...
Are search engines really viable to act as "curators" if not them then who should be running this "ORG"? Microdata signals are simply too easy to spam and therefore a very noisy signal that any self-respecting search engine wouldn't put much trust...
Why, they ask, is SOPA necessary when many of the provisions it is being pushed through on are already covered under the Digital Millennium Copyright Act? If we're seen as a group who huddles to protect our own rather than proactively identifying...
A U.S.district court in New York issued a ruling in favor of the company, ordering the defendants to pay $583 million in damages from violations of the CAN-SPAM Act, as well as $27 million in damages for trademark infringement.
However, Wisniewski questioned why Facebook was attacked in such a way, as attackers generally use flaws for financial gain rather than what appears to be a "purely malicious act". No Facebook accounts were compromised or accessed during the spam...
Some businesses also provide services on a national basis, so this can all be a balancing act. This continues to bring home to Google the relevance of your business to a specific area, especially if you’re able to include links to your website (be...
It also seems plausible that, as with regular site updates, Google also gives sites a bonus purely for the act of linking out. They use your own outgoing and incoming links in this calculation (turns out that spammers don't link out to non-spam...
This case was also dismissed, with the court finding her name wasn't protected under the Lanham Act. She first filed suit against Yahoo after conducting a search for her name and found one Yahoo spam result (possibly cloaked) that connected her...
If you act as a Google reseller or manage customers' Adwords accounts, Google will be starting audits and checking if you are sending out - at a minimum - monthly reports with spend, click and impression information, the Adwords blog reported.
Even major companies have gotten in to the act - Sony is pitching an album with Rabbit in the title. Seems Google may need to add spam filters if their real time search results are not to become inundated with irrelevant information.
There are many factors to take into account when looking at individual social sites; the points below are meant to act as a general guide. Spam! Two subjects have been prominent in search engine optimization (SEO) over the last month or so: the...
Google may have breached Australia's Telecommunications (Interception and Access) Act, but the Australian Federal Police won't prosecute, saying the chances of a successful prosecution are "low. Google's head of spam detection and correction Matt...
Every time they initiate an act of more openness toward webmasters, they close it down or dramatically reduce its accuracy soon after. Websites with factors that are mistaken for spam are impacted much harder.
Google hopes this will act a deterrent to any publishers. A look at tweaks through the years, how personalization and social input is changing Google News, and issues that need to be addressed, including news spam and content farms.
As Vanessa Fox responded in her blog post, fundamentally there is a misunderstanding at the heart of Rubel's argument - even if personalized search meant that users would not see the same web, it does not follow that users would act on different...
