Voyage and Return: Dove’s Campaign for real beauty demonstrates the distrust of the false gods in the beauty industry. By voyaging into their world, we see that our real home is where true beauty lies: http://www.youtube.com/watch?
What do you think real beauty is? Part of the greater BBDO “Ask For More" campaign in Asia, we see a young Western Boy inaugurated into the way of the Shaolin in atypical and humorous fashion. Nevertheless, the infographic visualizes the most...
The beauty of commissioning content for other other websites is that it will naturally generate links to your own site. However, the real value is when the campaign generates link equity in and of itself, distributed between all the collaborators.
The real beauty of social monitoring technologies is in discerning that specific vocabulary so other forms of marketing communications can be viewed as that much more relevant by the intended audience.
For example, I recently found a tool on a food site that I can apply to a beauty site. Because it hasn't been done in the beauty industry, the chance of viral success is much greater. Some of the best ideas can be borrowed from sites that had no...
We need to take a close look at all its ugliness and hopefully gain new insights and perhaps even discover its hidden beauty. This information normally breaks down by keyword, sometimes by campaign. This ensures that the clicks which are sold are...
Outdoor FurnitureDurable Patio Beauty. Outdoor Furniture Durable Patio Beauty. Would your boss be happy if your campaign conversion rates doubled in 30 days? You can use any characters before or after the domain name – as long as the full string...
Outdoor Furniture Durable Patio Beauty. The easiest way to do this is to run A/B split testing -- two ads served in rotation (being sure to switch campaign settings from "optimize" to "rotate" to make sure they run in true rotation).
The beauty of link building for a company targeting geo-specific terms such as Orlando Resorts, Las Vegas Real Estate, or Miami Plastic Surgery is that it blends very well with marketing strategies such as public relations.
Citysearch's acquisition of Insider Pages last week was driven in part by this same benefit; gaining deeper content in the form of more business reviews while also broadening its appeal with more content outside of its core arts and entertainment...
The beauty is, the question is still open. Wikipedia, if it were a computer game, would be a strategy game where you take a long view to win a campaign or goal. And beyond them, there are the real questions that are being answered.
The beauty is, the question is still open. Wikipedia, if it were a computer game, would be a strategy game where you take a long view to win a campaign or goal. And beyond them, there are the real questions that are being answered.
