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  1. Social Media Monetization in a 'Mobile First' World

    With people carrying their smartphones around with them 24/7, the opportunity to capture a slice of life on camera is always within arm's reach. As much as Silicon Valley's ethos is the constant pursuit of creating value, eventually the byproduct...

  2. Matt Cutts: EXIF Image Metadata is 'Potentially' a Google Search Ranking Factor

    EXIF data is the metadata that is included in most images that are taken with the camera. It includes things such as camera type, date taken, size, along with dozens of other parameters. So if you're taking pictures, I would go ahead and embed that...

  3. 3 Ways Ecommerce Websites Can Grow or Maintain Organic Search Traffic

    However, a long-tail query for more specific camera accessories – like tripods for a GoPro Hero 3 – will have more organic results and fewer paid and local ads taking up valuable SERP space. Not only is the sheer volume of visitors huge, but those...

  4. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    Video can be one of the easiest and most influential ways small businesses can market to local, repeat customers, business owners just have to get over the fear of being on camera. Competing with the big names, giant retailers, and pop up chains...