CalvinKlein has a large and active twitter base, so it was a smart move for them to leverage Vine to run this ad during the power outage at the Super Bowl. Crazy, right. Crazier still is that the correlation is only with respect to positive...
CalvinKlein linked followers to a Vine video featuring their svelte commercial star working out his abs because “the lights were still out. The Big Game has come and gone. While most people are talking about their favorite - or in some cases...
CalvinKlein unveils a bottle full of models in the middle of Times Square today. With both the temperature and the humidity index spiking into the 90s, isn't it nice to know those of us within walking distance of the spectacle who feel the need to...
I particularly like the stories related to challenging or surprising requests for information -- for example, do top fashion designers like Ralph Lauren and CalvinKlein wear Levis? In the high pressure world of advertising, researchers need to be...