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Call Extension

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  1. 3 Ways Context Clues Reveal a Powerful Paid Search Opportunity

    However, the data showed that computers and tablets had a fairly strong CTR for this extension type. My hypothesis going in was the mobile click-to-call rate would be much higher than any of the other device types, given the user experience that a...

  2. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    If someone is searching for roses for the upcoming Valentine's holiday and has a question about delivery to a business location, the customer can quickly search on Google, use the CTC extension on the ad copy and get the question answered before...

  3. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    Basically BREACH (short for the very long - Browser Reconnaissance and Exfiltration via Adaptive Compression of Hypertext and extension of the CRIME SSL/TLS attack) can extract secure data from the https session such as login information, email...

  4. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    When a user clicks on the offer extension link users will be taken to a Google-hosted landing page. This exciting new extension type allows you to attach a redeemable offer (such as a coupon, rebate, or discount) to your AdWords ad.