Though this client had worked with many SEO firms in the past, there was a lot of standard "blocking and tackling" that hadn't been performed. We've asked this client to invest in call-tracking (yet another measurement that is all too often...
Reference them in your CSS to call the Google library of Webfonts. Blocking bots from a mobile site is a dated strategy and can actual hurt you when users search for a mobile version of your site. So how can you build a site that addresses current...
Blocking sections of the site in the robots.txt is a completely viable way to hang on to content that serves on-site users but that doesn’t, or doesn’t really need to, rank. In the wake of updates, you see a lot of what we call collateral damage...
Media magnate Rupert Murdoch has backed down from blocking Google and says that he will let the search engine index his newspapers. Murdoch went to war with the search giant over how and when it peers into his content, going so far as to call it "a...
They put the burden on website owners to police user-contributed material and call for the unnecessary blocking of entire sites,” he explained. The apparent inclusion of search blocking, widely regarded as Internet censorship.
Let's call them Ad 1, 2, and 3 from top to bottom. Our goal is to improve alignment by blocking irrelevant queries and tuning ads to match the intent behind the queries. She looked great. Not surprising, considering she lost 30 pounds.
Korean Companies Claim Google's Android Blocking Competing Search Apps by Danny Goodwin Inside the adCenter Quality Score -- Or Should We Call It Competitive Score? Here's a recap of this week's columns and news stories for the week of April 10 to...
Allow and Block Ads: This drop-down selector, which shows your blocking features by product, has been updated to call out the product name. Google debuted a new look for AdSense back in November, and today announced some more updates and new features.
Unless you're a real estate company or a homebuilder, it makes no sense to call your home page "Home" -- and even then you'd want to expand that out with other terms that cover your business. Click Here" may seem like a good call to action, to tell...
General Category Blocking extended - Inside AdSense Why not just call it Tech For Dummies? Search Engine Optimization Search is Search, Social is Social: Treat Them Separate by Frank Watson SEOs should keep doing the normal things to improve...
In his article, "Long Live the Web: A Call for Continued Open Standards and Neutrality", Berners-Lee argues that social networking sites are becoming closed silos with restricted access to user information contrary to the open standards on which...
Instant Previews Test Drive: Introducing Call Outs So in our example website here, The Huffington Post, you can see a snippet of text highlighted in an orange box that Google calls a "call out," which is basically an enlarged pop-up box showing...
In response to claims by ATT that Google Voice were blocking calls, unlike other regulated services that must allow the calls that local carriers chrage high prices for, Google "engineers have developed a tailored solution for restricting calls to...
CallblockingCall screening Call recording When signing up for Google Voice, you previously had to get a new phone number in order to get an account. Now, Google is allowing people to sign up with their current mobile phone numbers.
Recently, AT&T openly criticized Google for blocking calls on its Voice product. House of Representatives are asking FCC to investigate Google Voice's call restrictions. Long-distance carriers such as AT&T are prohibited by law from restricting...
Recent "localization" schemes, alleged paid link PageRank penalties, rumors of blocking of rank checking tools and other changes that certain management team members seem determined to obfuscate the ability to measure SEO activities.
So, the end result of blocking all those files and directories in a completed robot.txt file would look like this: In this post, Jaan Kanellis reports on a conference call he was on with part of the Google team discussing this topic.
The best way to move up the priority of any project: win the backing of management so there's little or nothing blocking your way. One of the responses I've heard over the past few years: call the search engine and ask them exactly what they want...
The study found that 82 percent of local searchers follow up offline via an in-store visit, phone call, or purchase. Combat Click Fraud By Blocking Low Quality Traffic, Search Engine Land Two recent studies from comScore, one commissioned by Yahoo...
Google blocking privacy technology over at Boing Boing has Cory Doctrow
writing up how Google is blocking some proxy servers from making requests. I'm generally swamped when I do a call for speakers for any SES event.