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  1. 3 Keys to Activating an Audience with Smarter Content

    There used to be three broadcast TV networks, then there were hundreds of cable channels, now there's YouTube. Everyone's talking about content marketing these days. OK, maybe not "everyone," but certainly a whole bunch of people are doing so...

  2. 6 Billion Hours of Video Watched on YouTube Each Month

    In a post on the YouTube Blog, Kyncl said this new data on Gen C "underscores a shift in consumer behavior, and now, Nielsen has further amplified this point by concluding that YouTube reaches more U.S.adults ages 18-34 than any cable network.

  3. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    Meanwhile, the top ranked program on cable TV in July 2012, the Home Run Derby on ESPN, drew 6.9 million viewers. In other words, there are nine YouTube Partner channels with larger audiences than the top ranked program on cable TV and five YouTube...

  4. 'The Power of Google' Senate Hearing is Must Watch TV Today

    If you want to watch the Senate is streaming it and cable channel C-SPAN3 will air the hearing live at 2 p.m. He will argue that Google's position as the world's No 1 search engine belies a rise in alternative ways to find information online...

  5. Google vs. the World: A Week of Conflicts, Disputes, and Lawsuits

    Several companies may file briefs supporting Rosetta, including including Viacom (which is also gearing up to battle YouTube), Ford Motor Company, Carfax, Blue Destiny Records, The Media Institute, ConvaTec, Guru Denim, Monster Cable, PetMed...