SEO News

By Product

RSS
  1. Retailers Outspend Luxury Brands on Luxury Keywords in Paid Search [Report]

    This didn't include the money invested in mobile search or Product Listing Ads. In the battle for luxury shoppers, top retailers in 2013 outspent top luxury brands on Google AdWords paid search ads in four of five categories: apparel, beauty and...

  2. Remarketing Across Ad Exchanges With DoubleClick Search

    Group similar users together into multiple remarketing lists derived from a basic structure (e.g.category, brand, product). Create a flow that makes assumptions, such as, "If a user bought 1 product from brand X, we'll serve them remarketing ads...

  3. Top 10 Skills That Separate Real UX Designers from Wannabes

    Users lack the knowledge regarding how long it takes to prepare the product for shipping, when the shipper will pick up the product, if the shipper's "business days" include Saturdays, etc. Typically the user needs a product by a certain date.

  4. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    It can also really help with content planning and even product buying choices. You would have no idea whether you were reaching the target market you thought you were or if specific products or platforms brought in people older or younger than you...

  5. Mobile Now Exceeds PC: The Biggest Shift Since the Internet Began

    Mobile is preferred over the PC for executives conducting research during and after office hours, according to the IDG Global Mobile Survey 2014.percent of executives own a smartphone used for business.percent of executives use their smartphone to...