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  1. You'll Laugh, Then Cry When You See the Simple Trick This Single Mom Uses to Beat Enterprise SEOs

    My last column discussed how sites like BuzzFeed and Upworthy have better content strategies than most marketers – not to mention article titles. Stop. What did you just click on? Look at the ridiculous headline for this column.

  2. Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results

    Although you don't necessarily want to pump out cute cat content, there are a few important takeaway lessons about headline development that we can learn from BuzzFeed: BuzzFeed Style Headlines Love 'em or hate 'em, BuzzFeed and its "Facebook crack...

  3. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    Is BuzzFeed the Future of Content Marketing? Now BuzzFeed's president says company blogs are so yesterday. In a recent interview, BuzzFeed President Jon Steinberg said: I think what Contently, BuzzFeed, Mashable, and others are doing in the space...

  4. What Percentage of Brands Actually Use Google+ Authorship? [Analysis]

    Whereas brands which haven't configured authorship yet include GigaOm, MacRumors, BuzzFeed, Business Insider, Twitter Blog and AdAge. Within the search industry we are all aware that Google are heavily promoting Google+ and the usage of Google...

  5. Linkable Asset Strategy: How to Pick & Prioritize Assets

    To fuel creativity even more, you can copy keywords and drop them into Google search, Google Trends, BuzzFeed, Quora or Yahoo Answers for Qfor inspiration. When it comes to linkable assets, marketers often have a single objective: build as many...

  6. 22 Facebook PR Secrets Every Community Manager Should Know

    Weintraub and Litwinka’s spin on Facebook content calls for 50/30/20 rule.percent news: Include a custom blend of third party, non-competitive content from sites such as AllTop.com and Buzzfeed.com industry percent personality: Highlight a sparkle...