The advantage in SEO is that we can instantly gauge the popularity of a piece by the amount of social shares and buzz to find the proven concepts. Fact: As SEOs we have far more power than we realize.
Social media is certainly sucking up all the buzz, but is this what's depressing CPCs? Has search lost its luster? Global search spending continues to grow, but costs-per-click (CPC) may be stagnating, according to Kenshoo's Global Search...
Everything from the power to write content that is "human friendly" on a corporate blog, to promoting content to followers/influencers so that you can earn the "buzz" and – yes – generate some natural links to the website and what impact all of...
Maybe the Glass will join the Google graveyard alongside Google Reader, Buzz, and iGoogle. For all the hype about Google Glass, not much has been said about how it's going to change Internet marketing.
There was a lot of buzz about the comments he made on infographics and boilerplate content on web sites, but nothing on this comment, which I thought was the most telling statement in the entire interview.
Google's Buzz social networking service faced an onslaught of criticism when it deputed in early 2010. Google was taken to task over its decision to transplant Gmail user information to Buzz without their consent.
You might be a Display Network expert, or a PLA expert, or a Remarketing Expert, or a Google Local Buzz Merchant Center Places Plus Expert (or whatever they’re calling that thing today), but there are simply too many moving parts to be more than...
Pinot Grigio - Grapes, fruit, flowers and a buzz Smells like April Fools' Day. You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additions to Google's long line of new technologies that...
I think the fact that there is so much buzz around social means that everyone wants to get involved if they see a product/brand attracting attention online. Featuring Erin Everhart and Jo Turnbull and moderated by Kris Jones, this session goes...
The panel will reveal how to drive e-mail opt-ins from social, how to increase social following from offline activities and how to use online partners to increase your social buzz. If you are in any way responsible for driving brand awareness via...
Readers quickly move on to the latest content which is creating a buzz and catches their attention. Therefore, it shouldn't just create a buzz, result in retweets, and create ripples – it should also get crawled and indexed by search engines to...
Yahoo Buzz Log: Shows top overall keyword searches by Yahoo users with rank, buzz score, and how the search volume has moved in rank. There are additional options to narrow the buzz log by categories such as actors, movies, music, etc.
With all the Google algorithm buzz (kill) about the need for fresh and frequent quality content, the answer could start with a press release and be buried in your company’s online newsroom. While most brands report having an online newsroom as part...
Big Data” is one of those industry buzz words that we have to put up with, but unfortunately for all online marketers it is a stark reality. London has proven its ability to put on big events over the last 12 months, and we look to continue that...
No doubt, you've heard lots of buzz about social search and how Google +1’s and shares are going to be important. As we look forward to 2013, the New Year provides limitless opportunities and the chance to nail down our SEO to-do lists.
This will create buzz for your brand name, and possibly attract a few links as well. Companies commonly hold raffles or drawings to create social buzz around their brand and products. This buzz naturally results in links, tweets, and social shares.
Microconversions are all the rage with savvy advertisers – and it's starting to shape up as the next big buzz term. People are always looking to the future marketing trends. Well, let’s face it, it can be pretty exciting and exposes new...
To this end, here are a few things to keep in mind when you're developing your next digital marketing campaign about the apocalypse (or whatever buzz-worthy event comes your way). Weigh the value of being among the first to associate yourself with...
Create Buzz Through Community Building This is especially frustrating for small business owners who don't have the time or resources to stay current in, what they believe to be, an esoteric and confusing industry.
One of the biggest factors is getting early buzz. Getting early buzz is key [for a successful smartphone launch]," said Google Industry Director for Tech Kyle Keogh. Search volume can predict smartphone sales with over 90 percent accuracy...
