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  1. SEO Basics: 8 Essentials When Optimizing Your Site

    Purchased Links: Buying links will get you nowhere when it comes to SEO, so be warned. Your links, paid search, and social media acts as the icing, but your content, information architecture, content management system, and infrastructure act as the...

  2. 15 Ways to Make Small Budget Content Creation & Marketing Work

    Make sure your sale includes weird items to attract attention and links. This guy is selling the rights to his last name during 2013. Why not create or improve the existing thank you page on your site that a customer receives shortly after buying.

  3. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    There are also a number of off-page opportunities to build relevancy, links and better ranking. Taobao affiliated site links One question I get almost every week is, “why am I struggling so much with selling directly to consumers in China?

  4. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    The Sophos spokesperson told the BBC, "Spammers and malware authors can mass-produce false Facebook profiles to help them spread dangerous links and spam, and trick people into befriending them. Even companies selling online, internationally, need...