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  1. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    With the standard ABC Summary report showing the key metrics and the ability to drill down into Site Usage or Conversion data through the links above the graph, you can find out how people of different ages digest your content and convert in such...

  2. Combining Social & Content to Earn Visibility & Earn $$$

    How many links or citations did it draw? Basically you need to make sure that you build content for people not for a secondary purpose such as links. Barone then talked about how to use a persona worksheet to represent your audience groupings, with...