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Buying

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  1. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    It can also really help with content planning and even product buying choices. You would have no idea whether you were reaching the target market you thought you were or if specific products or platforms brought in people older or younger than you...

  2. Travel PPC: Top Advertisers, Keywords & Destinations [Report]

    As a means of determining buying behaviors of Americans, AdGooroo also provided the top 20 most clicked keywords from January to April 2014. Search marketing intelligence company AdGooroo has released its annual report providing insight into U.S...

  3. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    Until retailers can instill more confidence in the mobile purchase process, consumers may be content with doing more retail searching than buying on the mobile web. Most online advertisers know that mobile-specific experiences are important, but...