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  1. How to Optimize Your Content Strategy With Social Listening

    It can help you find new keywords to target via paid search, find new networks or websites to run display ads on, and it can also help you optimize your content strategy. With several successful social networks, accompanied by the continuously...

  2. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    After all, on social networks: B2B companies that blog generate 67 percent more leads per month than those who don't.percent of B2C marketers consider themselves effective at content marketing.percent of consumers say they feel better about, and...

  3. 7 New YouTube Features for Partners, Content Creators You Might Have Missed

    For networks, you can now see the same data for your top 200 channels. Drive traffic to your merchandise: Want viewers to buy that new T-shirt you're wearing in your video? YouTube has been very busy this summer, rolling out a several new features...

  4. The Misleading Sinister Surge in Traffic Before Google Panda & Penguin Struck

    Tons of directories, article submission sites, comment spam, link networks, etc. As more pages were added over time, and more users left, Google hammered the site during the next Panda update. The poor SEO tactics actually worked for a period of...

  5. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    Image-based Social Networks With increased social recommendations being at the forefront of information gathering and product/brand discovery, it’s incredibly important that brands are taking advantage of these touch points and creating...

  6. Social TV Grows Up: Communities and Advertisers Flock

    As production companies and networks team up with technology providers, we will see TVs start to move to the front of the pack in terms of in-program social interactions. While numbers of users aren’t Facebook-like (GetGlue is nearing two million...