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  1. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    To capture its audience at the right time, Apple launched back-to-school promotion earlier in the summer – before July 4, according to the report, with incentives to buy: School may have just got out for some, but that doesn't mean search marketers...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Resist the Urge to Buy Them If you buy the difference you need to get to 1,000, you just polluted the core of your Google+ foundation with a bunch of useless bots. As nice as it would be to just get the number and move on with +Post ads, don't give...

  3. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    Take for example someone looking to buy a new 60-inch television. Yet, is this really necessary? Does smartphone and tablet user behavior differ so much that unique content strategies have to be crafted around each device, or should brands provide...