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  1. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Eighty-three percent of businesses in next five years will suffer an attack that will devalue their business by 20 to 30 percent. It created a huge uproar from animal lovers who complained on their Facebook page and offended their own customers.

  2. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    Businesses that don't embrace video are overlooking a valuable way to reach their customers and will struggle to keep up with the competition. Nearly all the respondents (96 percent) find videos helpful when making purchase decisions online...

  3. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    For these reasons, small businesses need to be guided by statistics and analytics. Small businesses that are just starting online marketing distrust the newness and complexity of the Internet. BrightLocal recently surveyed 20,000 U.S.based...

  4. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    At the same time, publishers were struggling with their online video businesses. The top four U.S.online video content properties in comScore's December 2013 U.S.online video rankings are well-known brand names: Google sites, driven primarily by...

  5. States Legalize Marijuana, But Google, Facebook, Twitter Just Say No to Pot Ads

    Yet, cannabis dispensaries like the newly-opened ones in Colorado feel they are entitled to these online marketing resources because their products are legal, which thereby equates them with other local businesses.

  6. Zuckerberg and ClickZ Live New York: There's a Keynote Combination

    She has witnessed first hand the power of digital and will provide insights for businesses to "engage, convert and delight loyal consumers. No matter what your company size is or whether you cater to businesses or consumers, we designed ClickZ Live...

  7. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    One of the key aspects of these businesses was, and still remains, the discoverability of hundreds of millions of consumer stories, ratings, and reviews through search. Before Facebook, Twitter, or Pinterest, Google was already amplifying consumer...