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  1. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    SEOs are also still focused on the business impact of the keyword (90 percent), though the shift in focus to the page leaves only 50 percent stating that measuring the business impact of the keyword will be more important in 2014.

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...

  3. 'The Power of Google' Senate Hearing is Must Watch TV Today

    Executive Chairman and former CEO Eric Schmidt will testify along with a number of his competitors who claim Google has hurt their business. Research from Nielsen last week showed that US internet users spend more time on Facebook than any other...

  4. SEO Your Website For Foreign Languages in Your Domestic Market

    Location-based marketing is also very important – getting recommendations on Google Places for your business can be a powerful tool, as most people conduct location-based searches when seeking a specific product or service (e.g.legal services Los...

  5. Google Inside Search Event Recap: What's New in Mobile, Voice & Image Search

    With Google reporting that mobile search traffic has grown five-fold in the past two years, Google said that it would be focusing much more attention on mobile searching, due in part to the role it was playing in augmenting its desktop business.