SEO News

Business Web Site Carrie Hill

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  1. So I Have this Web Site...

    I've heard from a lot of small business owners who think the Web site will market itself. Small business Web site owners should have Flash elements on their sites, such as footers or image slideshows, but building the whole site in Flash is a...

  2. My "Must Have" List of Directories

    I'm a huge proponent of submitting yourself to directories that are directly related to your business. If you offer a service or product-based business, writing a guide at Work.com can really get you some nice exposure.

  3. How SMBs Can Optimize their Social Networking Time, Part 2

    As a side note, I can't complete this article without mentioning the valuable links and search results saturation benefits you might receive from forum profiles to your Web site. Here are some ideas for promoting your business in a forum without...

  4. Better Targeting = Better Leads -- Demographics for SMBs

    Many banner advertising opportunities and targeted Web site ads are available, if you have a ton of money to throw at demographic marketing. Applying some small business common sense to the topic can bring you some great rewards, once you...

  5. Marketing your SMB with Time & Elbow Grease

    Yahoo Site Explorer -- Yahoo will tell us all of the backlinks pointing at a competitor's Web site, which can be handy for finding good link building or directory opportunities that Google hasn't given them credit for -- or just hasn't listed in...

  6. Users and Search Engines Want the Same Things

    Let's focus on two major "points of light" to consider when you're building or overhauling your small-business Web site to be both search- and user-friendly. While those are two very different things, you can often serve both audiences by being...

  7. SEW Experts: Users and Search Engines Want the Same Things

    In today's small business search engine marketing column, "Users and Search Engines Want the Same Things," Carrie Hill explains that, while those are two very different things, you can often serve both audiences by being smart with your Web site...

  8. SEW/ClickZ Authors Among SEMMYs Finalists

    Design Best Practices for Your Small Business Web Site, Carrie Hill, Search Engine Watch Please head over to the SEMMYs site and vote for your favorites. The finalists have been announced in the Second Annual SEMMYs Awards recognizing the best blog...

  9. Testing Your Online Business Plan

    I've seen business plans that included high-color artist renderings and flashy Web sites; I've seen them scribbled on the back of napkins. Monetizing a Web site is so much more than slapping some ads on a page and waiting for the checks to roll in.

  10. SEW Experts: Testing Your Online Business Plan

    In today's small business search engine marketing column, "Testing Your Online Business Plan," Carrie Hill advises you to create a business plan, and test viability of that plan before you spend any money on marketing and development.

  11. E-mail Marketing Tips for Small Business

    Bring the e-mail marketing campaign you've spent time carefully crafting onto your Web site. Take care of them by keeping them up to date on what's happening with your business, and they'll take care of you by becoming good friends, great customers...