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  1. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Conversion Rates: Business Hours vs. This segment – which is similar to day-parting reports from AdWords – compares traffic received during and after business hours. How to Use this Segment: Adjust this segment series to align with your business...

  2. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    Cut to August 2011, and Business Insider put out their infographic on Tips for Tipping Etiquette, which was an exceptionally well put together guide on tipping etiquette based on frequency and service offered, in an easy to read chart format.

  3. Rise of the New School SEO Professional

    Every site audit should include a look at the client’s local, GPS, and business listing presence. Brands rely on SEOs to keep their design and development partners aligned to business results. Apps integration: Including a review of emerging app...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Security certificate problem trips up Bing Web site – CNETTrying to use Bing brought up the following warning: "This is probably not the site you are looking for! Google search manipulation starves some websites of traffic – PCWorldHarvard Business...

  5. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    An app usually has two pages to optimize: the app store page and a marketing page on the business’s website. The keyword field influences the search results because there is far less text to indicate relevance of an app than there is for a...