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  1. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    In the travel industry, Airbnb.com is one such superstar - due to the disruptive nature of their business model and a sound PR strategy. By exploring the source links, we've been able to see the news coverage in context and understand something of...

  2. How to Optimize Your Content Strategy With Social Listening

    It can help you find new keywords to target via paid search, find new networks or websites to run display ads on, and it can also help you optimize your content strategy. By understanding what is being said, you can help craft your content strategy.

  3. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Before you dive into a new strategy, it's good to get the basics right. Consider them and mold them to fit your strategy. Education Is Your Strongest Strategy If you only check out one company or only click on one hyperlink from this post, let it...

  4. SEO Website Audits: Everything You Need to Know Part II

    Strategy documents Small business owners can also benefit greatly from this type of audit, but they need to understand it is in an investment, not an expense. Website SEO Audits - What Are They? The term website SEO audit is a very general one that...